The Data Mix Podcast
Brian Booden and George Beaton are very excited to introduce The Data Mix - a new show focusing on some of the leading individuals in the Data and Analytics space! Our aim is to bring you our guests in a relaxed and conversational format, where you can ask questions and we can all learn more about some of the topical items in today's Business Intelligence and Data driven world.
The Data Mix Podcast
TDM S3 Ep8 - Women Who Qlik: Driving Data Diversity
TDM - The Data Mix - Season 3 Episode 8 - Women Who Qlik
🚀 Leading. Inspiring. EmpowHERing.
In this special episode of The Data Mix, we’re celebrating Women Who Qlik - and shining a spotlight on four incredible leaders shaping the future of data.
Join @Angelika Klidas, @Stephanie Robinson, @Gwen Stamp, and @Priscila J. Papazissis Paolinelli as they share:
→ How community fuels confidence, careers, and change
→ Why representation at every level of data matters more than ever
→ The power of mentoring, networking, and building without boundaries
→ Personal stories of resilience, innovation, and making an impact
→ How Women Who Qlik is creating a global movement for inclusion
And don’t miss our returning segment, The Data Fix → where we break down the latest trends shaking up the data world.
📅 Streaming live on LinkedIn Tuesday, 29th April 2025 - 4 PM BST | 11 AM EST
#WomenWhoQlik #DataCareers #TheDataMix #InclusionInTech
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Your regular fix are the best guests from the world of data and analytics. This is the Data Mix with Brian Boodin and George Beatham. Good afternoon, George.
Speaker 2:Brian, good afternoon. How are you, my friend? I'm good. I am super excited about this episode and I think that's what's carrying me on, because I've been up since 3am this morning.
Speaker 1:We were just chatting about that in the pre-show and you've had a long day already, but it ain't over yet and the best bit is just coming right. Exactly, exactly. Yeah, it's been a super nice day up here in Edinburgh. Actually, we're over 20, which maybe to some of the guests on our show might not seem too exotic, but to us it's pretty much the Bahamas.
Speaker 2:That's summertime, that's a summer holiday.
Speaker 1:Yeah, yeah, exactly, exactly. Well, look, it's really exciting to be here and thank you everyone who bared with us as we adjusted the time of the show as well. We had to just move things out half an hour to. We've got such a cosmopolitan suite of guests today that we had to accommodate everyone, and it's taken us a bit of time to do that. But we are back for episode. I want to say eight, but I didn't actually check before the show. I think we're at episode eight. It sounds right. It sounds right and we've got a good one for you.
Speaker 1:But we always have some things that we do at the start of the show, so let's get those all out of the way and through those, your support means everything to us folks. When you watch us on LinkedIn Live or you tune into YouTube or you download a podcast. That all makes a massive difference to how much outreach we have with our community and our wonderful followers. So we would absolutely love it if you could drop us a review on one of the platforms. Five Star is always preferred and we deserve it. Let's be honest, it's good chat that you get most weeks, but we love it on the Apple and Spotify. That really does help us. So thank you very much for supporting the show consistently. We appreciate you. Regular followers of the show will know that we always follow up this section with our section of the Data Fix, which tells us all about what is happening in tech this week. So, george, why don't you take it away from us about what's on for the day this week?
Speaker 2:Thank you, I will wait for the jingle to finish.
Speaker 1:Superb timing. I love it All over to you, mate.
Speaker 2:Okay. So this is a super interesting one just now, because the big tech companies have just announced their earnings and there's some really interesting results. So we can summarize this as saying AI ascends, but search still reigns. Okay, so what's happening? Big tech reported first quarter earnings and the thing that's crystal clear is that the AI revolution is real. So it's not hype, it is real. But traditional tech foundations like search and advertising are still engines of big money. So that I thought was interesting. So let's dive in. Alphabet and Microsoft, meta and Amazon all posted strong results Across the board. Ai-driven features, especially in search, are capturing especially in search, are capturing user attention. So search keeps going up. Even though AI is gathering pace and it's getting a lot of marketing lines, it is still search that is on the up.
Speaker 1:So people are still using Google. I wanted to say Bing, but I felt that might be a bit outdated but people are still using Google over, using Perplexity and GPT and Claude and these other methods.
Speaker 2:Quite. There's a couple of theories. I mean, I don't know what you think, brian, but when I go onto Google nowadays sometimes you get it seems like every single result is an advert. You've got to sort of scroll down quite a bit before you get to the real results. So maybe they're just thinking okay, the days of search are ending, more is moving to AI and they're just kind of cannibalizing their own results to get that extra money while they can.
Speaker 2:So it's an interesting look at the world and I think the way you can say it is that at the moment, ai is not cannibalizing advertising revenue just now, it's actually boosting it. So I think what we're going to continue to see is companies like google, for just now, um, they're going to keep pumping that cash cow, um, which is, which is search. Um, and it's not just growing a little bit, it's growing in double digits, um, which is, which is crazy. I didn't expect to see that. Um. So even Bing, bing search jumped 20% year on year, which is just astronomical given all the other issues that are going on in the tech world with tariffs and things. So I think it does. It certainly proves that search is not dead yet, but I think what a lot of the analysts are doing is linking AI to search and saying that it's actually the AI results that are actually fueling this, which I find really, really interesting.
Speaker 1:I see, I think the thing with that is that, see, when an AI hallucinates on you, you lose trust in it very, very quickly. So I read quite a lot of newsletters and I've got one that's called Superhuman AI, which comes out every couple of days, and one of the big stories that reported on over the last few days is that GPT's latest, openai's latest model was hallucinating much more than normal, like it had regressed, and they actually had to put a bug fix in. That made me think, wow, okay, I thought bug fixes were just for code and search engines, but no, apparently they infiltrate our bots as well and our LLMs, and it just makes you think about the whole trust factor again, doesn't it? How long do you have to use something before you just resort back to safety, before you feel you don't have to resort back to safety? And that's what Google is. It's safety, alphabet, google, right, same thing. But yeah, I think it's interesting.
Speaker 2:And actually the AI results at the top of a Google search now are actually quite interesting and usually fairly accurate, especially if you type a question into the Google search bar. Now you're getting a half decent answer from Gemini, which is fascinating. But I think there's a lot more to be seen here in the coming months. I think the AI companies are going to put more and more. I think the AI companies are going to put more and more effort into moving sort of advertising search. You know, keeping traffic on their platform and trying to get ad revenue. One little nugget is Shopify Shopify. It was revealed in some code that Shopify have built an integration so that you can actually buy products on. In the future you'll be able to buy Shopify products on the platform. So it's really interesting. It's gonna have some implications on we're now giving our data to a company like OpenAI and it's again that trust factor is gonna come into it. But it's fascinating and I'm just wondering if it's a tipping point now and how long can we continue to see these double-digit increases in search.
Speaker 1:Yeah, I mean, look, I think the cross-pollination of AI is something that we can talk about on the data fix. Like every time that we come on, there seems to be something that's happening in the market that is causing some kind of consternation. I think it's just moving at terrifying speed now, absolutely terrifying speed, to the point where you don't know what's here and what's not. And I'm a part of that. Right, I generated a Ghibli image of myself and I posted it on LinkedIn for the engagement and we all did it right. We all killed trees and destroyed lakes by generating images, and it's funny. And we're going to have more long conversations about this in the data fix moving forward.
Speaker 2:Have you generated a cellophane-packeted doll of yourself yet?
Speaker 1:No, I did. Yes, I did do that. I did do that and I used it. Yeah, yeah, I'm one of those guys. That's bad of me If I destroyed your resources in your town with that. Sorry, I didn't need to do that Anything else. To close off with the data fix, mate.
Speaker 2:I had an interesting segue into our guests, which we always like a nice segue.
Speaker 1:We do want a segue.
Speaker 2:No, we were talking about this sort of rapidly changing world that we're living in just now, with AI and what's happening with search, what's happening with tariffs. Not that we want to get political, but we've got some other guests here that are also thriving in this rapidly changing world, and I'm really excited about the conversation that we're just about to have.
Speaker 1:Yeah, I'm smiling because of quality segue. That's what it is Absolute quality. And what a perfect way to end the Data Fix for this week. Thank you, appreciate that, and you get more from the world of tech every time that we come on, which is just reason to join in itself, right? Yeah, absolutely. Thanks for that, nate. So today is a very special day, really. I want to say why that is. It's mainly because we're going to have six guests on our show at the same time, which is going to be interesting and we'll see if it all works out. But those guests are very special. They are the women who click. We've got Angelica Clydus, steph Robinson, gwen Stamp and Priscilla Paolanelli, and we're very excited to bring them on. So let's see if I can bring them on now. Here's the next tech challenge. Let's see if I can make it happen. I'm going to unmute them all first, and then we're going to go one, two, three, four.
Speaker 4:Look at that.
Speaker 1:Welcome ladies. How are you Welcome? Hopefully we can hear all of you. I didn't hear any of you there, so hopefully we can hear all of you. There we go.
Speaker 6:Oh, so do we.
Speaker 4:Yes, yes we can hear you.
Speaker 5:Thank you for controlling my speaking.
Speaker 1:Oh. So it's like it's super cool to have you all here, and obviously there's like a big event coming up around the corner which we'll talk about in a little bit more detail. But why don't we just start by like letting everyone know who everyone is on the show, angel? But why don't we just start by letting everyone know who everyone is on the show? Angelica, why don't you give us a little bit of a rundown on you first, and then we'll pass around the room after that?
Speaker 6:I think my connection is Angelica, didn't?
Speaker 1:hear me or she's frozen one or the other. Why don't we start with Priscilla? If Priscilla can hear me one or the other, why don't we start?
Speaker 3:with Priscilla, if Priscilla can hear me. Okay, hello everyone. Thanks for being here today with these amazing women. I'm Priscilla, I'm head of data, having some problems there.
Speaker 1:So it's amazing to be here today in this woman who click movement. Thank you very much, priscilla. Gwen, why don't you say hello as well? Oh, I can't hear gwen either we are not.
Speaker 5:Oh no, and now?
Speaker 1:no, yes, now I can hear you okay, good, um, yeah.
Speaker 5:So one stamp excited to be here as well, really blessed to be part of this group of amazing women and um to uh, be actually sharing with all of you today. So thanks for joining and looking forward to the conversation all right, amazing glenn.
Speaker 1:Thank you, steph yeah, hi guys.
Speaker 4:So steph robinson, so, uh, bi manager at JBS Women who Click person. I am so excited to be here today and yeah, I've been at Amaclicks Luminary. I've been at Luminary for six years, I believe.
Speaker 1:So, yeah, excited to get on with that chat. Yeah, we've got a lot of lifers in this room in terms of the Luminary and Partner Ambassador program. So, yeah, there's a lot of experience in this room. Angelica, let's try you again now. Let's see if we can hear you now yeah, yeah, let's try it.
Speaker 6:It says connection lost, reconnecting, but I hope you can hear me so angelica, um, from the netherlands all the way, um, yeah, joined by my dear, dear, dear friends, not only in a business way, but also. I love you guys, your girls, you guys had some good Guinness last year in Orlando with Brian and some good talks. I think I am a luminary, I used to be a luminary, and then I became a partner ambassador, I think for nine years already. I have some pins and some bots above on my shelf and, yeah, let's get this discussion going please.
Speaker 1:Absolutely Well, George, I'll let you get an award on age race to start with. Why don't you get us kicked off here?
Speaker 2:I mean, everybody knows who I am, so I'm not going to do an introduction, but what a fantastic panel we've got today. And I'm not going to do an introduction, but what a fantastic panel we've got today and I'm really excited to get into some of the topics that we have lined up. Where do we start?
Speaker 1:Well, I think, why don't we start with the origination of Women who Click and obviously you've all known each other from different timelines. But in terms of women who click, how did that all come about to start with? Why don't we give that to Angelica to start with, to kick us off?
Speaker 6:I think you should start with the girls at the bottom of the screen, because they are the first mothers of the women who click, as they thought there were too little women and girls in our data world. And then I was a partner ambassador. I had the same mind. So I think, steph you should kick off.
Speaker 4:Yes, so it was kind of interesting because Priscilla Gwen and I we were in Lund and we were sitting around. You know, kind of interesting because, uh, priscilla gwen and I we were at inland and uh, we were sitting around, uh, you know, kind of doing a hour, we were watching some presentation, which is phenomenal, and we were so excited to be in land with the luminary group and, uh, philip was sitting up to my left, I remember, and then, um, gwen came and stuck her head right in the middle of the two of us and said, how, how about around the room? And so I looked around the room and said, what do we notice? And the thing we noticed was, I think there was five women in a group of how many people were there. It was like what? Four women, four women in a group of 30, 40 people.
Speaker 4:And we went, whoa, maybe it was more than that, I forget. It was a lot of people, um, a lot of men, a lot of men sitting there, and there was four women. And we kind of all looked at each other and went, you know, the penny dropped. It was like, why is this? Why is this? So, you know, we had kind of drinks and chats after that, quite a lot of them, and we just said we've got to do something about this, we've got to start some kind of movement, and we had all different ideas and we're pinging each other on like whatsapp and you know. And then we came up with the idea like women's who clicks, women who clicks. So, um, yeah, that was how it started, the beginning.
Speaker 5:I wouldn't just add to that. Yeah, I just want to add to that that I feel that, um, yeah, I remember the moment. I feel like, too, part of what was going on in my mind was I had this idea for a project like an enablement project, right for Click, because as a student, I became increasingly aware of the lack of attention that was being paid to Click as a technology. And how can this be? Because Click is so powerful and so impactful in my personal life.
Speaker 5:I mean, I'm in Lund, I'm in this amazing meeting and you know we were all talking about how, you know, we love Qlik. Obviously, we bleed green, but I remember thinking we wanted to do something, wanted to activate, we wanted to enable and share the message. But when we actually got there in that moment aligned, it was very much about wow, we are the few, and so now how can we also have an impact there? And I think that was where the story took off and Steph was like already coming up with a name for the group and it was just like we were so motivated and energized by that conversation. I just yeah, game changer.
Speaker 3:Yeah, awesome.
Speaker 1:What were you, Priscilla? Anything to add on to that from your side.
Speaker 3:No, I think that's what my staff mentioned. We were there, and when you look around, you pay attention, and I think this movement can do this for other spaces. It's important to add our I don't know our touch to this data world. So it began in a conversation that came to this amazing group.
Speaker 1:I think like to be fair, I might have been in that room as well, but I didn't realize what was happening. I probably wasn't in the middle of going, barging our way in going. What's going on there? But you know, I was probably in that room as well. Maybe even George was too back then.
Speaker 4:But, Brian, I want to just add one thing really really quick to that too. You know, when we kind of got our idea, we pitched it to the guys at Click Marketing, to Chris and some of those guys, and they jumped on it. They were just amazing in supporting us. So I just wanted to throw that in there, really fast A hundred percent.
Speaker 6:And still does, and still do, oh, absolutely.
Speaker 1:And we'll come on to that whole part where obviously big things are happening in a couple of weeks as well. But you know, it's one thing talking about a thing, it's another thing getting it moving right. So what were some of the sort of critical factors early on in the movement that really got things rolling, after you had the inception of the idea? What were some of the key moments that happened early on? Who wants to take that one, angelica? Should we go around with you to start with?
Speaker 6:Well, I think what the girls did very well was having spots, for example, on ClickConnect, but also having that group evolve in a very natural way. We just set up a very natural way. We just set up a LinkedIn live session. We had about 25 people, 28 girls online I shouldn't say girls women in the group secured a spot and when I was attending at Click Connect, at that session, where Priscilla, gwen and Steph were the panelists, there were such good questions from the women that were in that room and it gave me goosebumps and I think it grew from there, because there is a need of being heard, of being guided in what to do next, as I have learned from one of the best in the Click Customer Success world, janine.
Speaker 6:It says that women suffer from the imposter syndrome. We women, we think we need to hit all the check marks to apply for a job or to do something, but men, on the other hand, when they have the 80% or the 75%, they will just go for it, and that is something I think I love to help with, with the women that I work with and mentor.
Speaker 1:Sorry, George, you go.
Speaker 2:Yeah, and what are the ways that you're addressing that? Angelica, please tell me you're not trying to be more like men and cheat that last 20%?
Speaker 6:No absolutely not. No, I think it starts with accepting who you are and what you are. No, I think it starts with accepting who you are and what you are and but also recognize that you, that you. For example, that same moment in Lund, right, I was talking to I believe it was not Janine but somebody else and I just said I don't feel like I belong in this technical group because I am a partner ambassador, but I'm not that technical, I address data from a different point of view, and I felt a little bit out of place because some discussions are very, very technical for me and then I get lost. And but then on the other side, from the other perspective, somebody said to me no, no, no, you just belong here because you address it from the business point of view and that's the force that you bring. So, yes, you do belong here, and that's the difference, I think.
Speaker 2:And it happened on the same moment that the girls with the luminary group and the women who who click were was founded, and I think that's interesting where it was founded and that, and I think that's interesting and it's also super important because I think and shoot me down if I'm getting this wrong but what you're saying is that you are um, you can bring a very different set of um skills to um, to the problem. As compared to, as compared to the male population. Male population might be, you know, they might want to just typically head for a solution. They might want to think about the technology and get lost in the technology potentially. But so what you're saying is that, as women, you're not trying to be like men in this space.
Speaker 3:You are bringing a completely different set of values yeah, I believe that the diversity can make us grow and, of course, we are all different, but we know that women has some characteristics that, uh, maybe to be more sensitive or or even to be more emotional. That is something that women try to to hide when we are in business, making deals. So we have to be ourselves and and that's a lot of value on that, so, yeah, I think.
Speaker 1:I think the irony is not lost on George and I that we are like two middle-aged white guys hosting a podcast in this environment, you know. But I think on the other side of things as well, angelique, I remember that comment that you made and I'm not sure if it was me, you made it too, but that comment about sorry, it just literally popped out of my head. You know, when you start a sentence and it just pops out of your head, but it really resonated with me because we all think differently and I see it all the time. When a group of men are in a room, especially when there's a technical problem to be solved, it's like get the Lego out and solve the problem on the spot. That's what we do, and it's not like it's quite hard to not do that.
Speaker 1:And I think you need a different skill set. Nowadays it's not enough just to say let's just build the thing. We have to take a step back and, in some ways, be a bit emotional about these things and be a little bit compassionate about the problems that we're trying to solve. And I think that's difficult under the time pressures that we're all under nowadays, but it's like we're having to evolve ourselves because AI is trying to push us in another direction, right, where we just try and solve something by literally speaking to something or typing it in, and I think having that spread of skills is just so important. And one of the things that again back to you, angelica like the escape room, I think was bringing a different view on data for a lot of people that are experiencing it for the first time. And how are you finding that element of just approaching problems from a different angle? Because that's essentially what's going on there, right, it's just learning how to rewire your brain to think a little bit differently about solving things.
Speaker 6:Yeah well, einstein said it once playing is the highest form of learning, and children play and learn and that is how we can learn and that's how I set up my courses. It's gamified and it's with quizzes, it's interactive and this is the way how people learn. And the data escape room is one element that I use. We have two different ones and a third one is coming but it helps people to learn to work together but also speak the same language and multitask. You need different people. You need men, women and others in a team to work together yeah, I love that there's.
Speaker 2:I think over the last over certainly there's been a push around political correctness, and then there is, I think, there's a fear in the male population. It's maybe not a fear, it's just we don't know exactly how to work with women. What is the best way to work with women? Nobody wants to offend. Sometimes, then, we're just sort of looking for that idea, that guidance, that support, and I think what you're bringing to this now is a way of you're saying quite clearly here that, look, we bring a different value to this to the pot here. And men, men, don't worry, your job's not redundant, there's still. There's still something for you to do. But look at what we can create together, and I love that. I think that's a really important message.
Speaker 6:I love that. When you know, when you have that multidisciplinary team, that diversity in your team and I know the girls agree with me, you need that diversity in your team and I know the girls agree with me you need that diversity in your team to achieve amazing things.
Speaker 1:And, like I was interested to know as well, like was Women who Click? Were you inspired by other similar movements that were in different disciplines, or was it just something that popped in, like we're in this environment and was it just like an epiphany that we need to do something about this? Or were you, like, genuinely inspired by other movements that were taking place at the time, or was it a bit of both?
Speaker 4:I think it was definitely an epiphany. I think it was that I I think really, it was just kind of us looking going oh my goodness, we're got to do something about it. Gwen.
Speaker 5:Yeah, no, absolutely nodding my head. You know, I feel like part of it was just that realization, that that that moment, like we're in this select group of experts, right At this event and just at that moment, it was kind of an epiphany. But I do think that, you know, the longer journey for me was always about enablement and, as I had, you know, begun my career in clip and wanting to empower others. I don't think I had that, I don't really think I had that blinder on that people that I was looking around thinking well, there are no women doing that Women involved.
Speaker 3:You know what I mean. Like I wasn't really doing that.
Speaker 5:I was just plowing and chewing through what I was doing and thinking about how important the topic was in and of itself. How can I connect more people? You know, network collaboration, building skills, listening, all of those things are super important. And then I had two daughters who have no clue what I'm doing for a living, and try explaining that to something where they have no mirroring. No, you know, or limited, let's just say limited. It's like how to share what you do and how to do it and thinking about, okay, now, this is something that I don't want to push them in that direction, right, but I want to introduce it in a way that it becomes part of who they can evolve to be Not necessarily a data leader, but someone who can use data for good, for benefit, for decisions, right.
Speaker 1:And so I think that the moment and we all, I think all have that, that common background, and then that moment we just said you know, here we are, let's get I think when you talk about like daughters and kids but daughters specifically, right, um, I have a daughter of a teenage um and age and this is probably the thing that resonates with her most like me doing the podcast rather than the data part of my life as well. Like, obviously, you know you help out with homework, you draw some bar charts on some graph paper, that kind of thing, but tying that together with this is something that you can do, like, if you want to, you can do, you've got the power to do. It is really something that is like, from a messaging standpoint, has been missing in the education system for the longest time here in the UK. I don't know what it's been like elsewhere, but there's definitely a case of it needs to be pushed harder that kids, and especially girls, can be shown what they can do as well. And just the other little wedge I want to add on to that as well is neurodiversity.
Speaker 1:So I don't know how you see neurodiversity playing a role in this as well, but I have a lot of exposure to neurodiversity in my family and friend group and with younger girls as well. We know a lot more about it than we did five years ago, but we still don't know a lot about it, and sometimes it manifests itself in a bit of a mindset thing of just I'm not sure I can do this or I'm not sure that I can get there. And it's our job as a community not just women who click or women in data, but everyone to make those girls understand what they can achieve, especially in a male-oriented industry, which, I think to be fair, it probably still is to an extent, as much as we don't like to admit that. I just wondered what your thoughts were with that, whether you'd come across neurodiversity as an angle, and especially with younger girls as well. Priscilla or Gwen I see Gwen nodding a little bit there. How about you?
Speaker 5:I was just going to say that a big part of my story is I didn't have a traditional journey and what I learned from that was, of course, some people learn differently.
Speaker 5:They're very purpose, very focused, and they can look and say I want to be this when I grow up and follow their dreams and become that, and that was not me.
Speaker 5:It was disappointing to me and my parents potentially, where it was like you're so smart and you can do these things and all of that. So what I learned from that and what I really believe and hold as something to live by is that you know we are all different and our journey is all going to be different. So, no matter what your learning style is, as long as you continue to push, challenge yourself and grow, you don't have to have a target. You will advance, you will evolve and you can do it. You just got to look at little steps Maybe, if you're, if you're, if your learning process is a bit different, you know I have a daughter who was what I said at the very beginning, very purpose, and and then you know other other other daughter maybe, just you know, took some time to sort of evolve to that path and just encouraging exploration and curiosity and just growth right and be there and listen and be an example.
Speaker 2:Yeah, yeah, Gwen, you mentioned. Sorry, Angelica. Oh sorry, Sorry.
Speaker 3:Priscilla no and it's funny because all of us here we have daughters and Steph has granddaughters, granddaughters, yes.
Speaker 2:So these actually I never guessed.
Speaker 3:So I think that it's like what Gwen said. I have a 16-year-old daughter Now she's deciding for what she wants to do in the future, so I open to her and she sees me doing these things, all the possibilities she has. I came from a family where, when I mentioned that I want to drop from my engineering university to go to computer science, everybody told me I was crazy, what is this career? So I faced it like the problems Gwen mentioned and I told them I like this, I want to do this, and I did. And now I'm here, a Brazilian person, talking with people around the world. So it's amazing what we can do when we believe and we go Independently of the other's comments, other's questions. So this is something that I want my daughter to see.
Speaker 4:And I think too, like for me, you guys I was just going to say really quickly, you know, for me, like being a, you know I have a daughter and, like you know, three grandchildren I have one from a stepdaughter and two from my daughter and I had this really crazy experience recently. You know my little two-year-old Magnolia, really smart little girl, and she's so. She just gets this new little baby sister and there's a big pack of diapers and she's counting diapers. Right, this is a smart girl. She's counting diapers, she's going out of the packet one, two, three. I'm sitting there going like, oh, my goodness, like she's two years old, right, and then when she gets them all out, then she starts putting them back in and she's adding and subtracting with this pile of diapers.
Speaker 4:And I'm sitting there thinking and I thought about women who click right and I went my goodness, this child is already showing like talents, like she, she has a, she has a very inquisitive mind but she's logical and she's thinking in sequences and she's two years old. I want a world for her where she, if she wants to become, like you know, a data scientist or, I don't want any stops for her, I don't want her to be held back and it was quite interesting kind of sitting going like this is so important what we're doing with this movement bringing a voice to women in this industry, because it that's where it is, that's the future and it's talent. Yeah, yeah, yeah.
Speaker 6:Remember, you know, I'm 60, almost 63 years old now, and at the age I didn't have the opportunity to study.
Speaker 6:I just did my grade just below the bachelor area, started to work, grew from there, did some internal education and at one moment, when I was 44 years old, I had the opportunity to do my bachelor's study and I had so much fun during that study. I met so many amazing men and women, learned a lot from them, grew from that moment on and I got my bachelor's degree with cum laude, which is really awesome because I had so much fun in studying. And from there I had the opportunity to grow further, look beyond the safe borders of the governmental organization where I was working, jump into the commercial world, finding out that it's a hard world, that you have to work hard, that you have to study to learn to keep up with things being a manager, not being a manager anymore. And at the end I wrote a book and I met Priscilla and the others which is crazy. Who would have thought that I, as a dyslexic girl, would have written a book in a foreign language?
Speaker 1:Yeah, it's crazy that, like the pathway that this has taken, and something that you all mentioned there that really stuck with me actually was, when you talk about women who click, you're not just appealing to the people in the room at a conference, right, you're not just appealing to them, you're actually appealing to a completely different generation, and you might say generations, because what you're doing is you're standing up and being counted, and when your future generations see you standing up and being counted, that makes them want to stand up and be counted as well, and I think that's just like an incredible message.
Speaker 1:And we will get to that part very, very soon where we talk about you know the specific events and what's coming in the next few weeks. But something I wanted to like ask you all as well, in terms of, like the physical things that you've been doing how has this evolved from an idea into a community, into a movement? Because I'm guessing we've talked about how there's been some meetings and we talked about before the call, how you've all met each other pretty much as well. So does someone want to comment on that a little bit, about how it's all just evolved, and because it's become a really quite a big thing now right, they gave me I even brian, I had a.
Speaker 4:I had a work associate of mine who is in the uk just ping me on teams and go, are you in that women who click thing? And I'm like, yeah, yeah, oh, I just I was just at this conference and it was some random. I don't even know what the conference was they were at it was a food conference. And someone came up and said, oh, I think you know, I think you have someone in your organization that does this, women who Click. How can I contact her?
Speaker 4:Like it was really cool and I think, first of all, I think it's grown because the message is very true and I think the support that we've got from Click to kind of bring it out.
Speaker 4:And I think that first, I think our first breakout session that we did at Click Connect, it resonated with people and people just kept coming Like we were talking to a group of people and people just kept coming like we were. We were talking to a group of people and it just kept filling up and more people were kind of coming in and getting involved and I think the word really got out from that and I just think it's just there's so much truth in this. There's so much truth in this topic that it just it grows legs of its own. So, you know, you just you give it a push or you you do do like a LinkedIn live or this session, or whatever you do. I think women connect with that. I think women are so struggling to, to to have a voice in business not just in tech, but in business that they identify and I think that makes it grow. That's my view on it and I'm very passionate.
Speaker 5:Yeah, I definitely want to add to what Steph said. I mean, there, of course, have been a lot of events. There's sort of a community in the Qlik community space dedicated to the group. I think we can do more, but it has been a very interesting year and I think one of the coolest things was somebody reached out directly to Steph and said you know what we want to have a couple of you guys come in and just share sort of a little bit about the organization and how you know, how it impacted you, what you can give as sort of you know, advice or suggestions to the team and it was a team full of women that day that that we went through that it was really awesome to think that it's, it's, it's tangible and it's and it's attainable and it is, it makes complete sense and it's like once you open that door, then then somebody says, oh, we could do that, or we should do that, or let's do that right.
Speaker 5:So it's about just being there, like you said, being able to be upfront and be open to sharing and definitely being honest about you know, your journey and your story so you can connect to people and they feel supported and heard. That was the key thing, I think, from last year, I think, as we had many discussions after that event. What was interesting was the safety of the event, feeling like people were able to contribute to the conversation without judgment, right without repercussion, and so, and I think, that was sorry, go on.
Speaker 4:I was going to say I was going to say I was going to add in and be vulnerable, like I think that there's so much honesty around women who click. Like you know, we talk about like from our heart and when you come to one of these sessions, like we're telling it as it is, we're not sugarcoating it. We're not kind of saying, oh, you know it's it's, you know like, oh, you do this course and things are going to be great. We're like kind of talking like from points of vulnerability.
Speaker 2:Yeah, and Steph, are you managing to get the message out across the age demographic? I'm curious here because I'm wondering if people are coming into Women who Click and into the industry as a change of career, or are they coming in from school at the grassroots level because they can see a career and a future in this right from a young age?
Speaker 4:George, I think it's both right. So I have a lot of people reaching out to me on LinkedIn and even on Facebook like discussing it, People directly from schools, like you know, wanting help, asking questions. And we then we did one LinkedIn live and we had a bunch of guys kind of my age, you know, in the 60s group, who were, like you know, looking at retirement and what does that mean? What does that mean for a woman? What does that mean for a woman in tech? Right, I'm not quite there for retirement, but hopefully, hopefully in the future, but you know what I'm saying. So, yeah, I think all demographics, because I think this is something that touches everyone, whether you're entering the workforce or whether you're like in the middle of the workforce trying to navigate it, or whether you're kind of looking at well then, what is my future? I now have all these skills, where do I go? So, I think all demographics included, yeah whole demographics included.
Speaker 2:Yeah, so is the group. Then. Is Women who Click actively then sort of recruiting and trying to attract people into technology from school level, or are you just there with a presence on the internet and just come and join us? Is there active recruitment going on or are you a presence that the people are finding?
Speaker 3:I think, angelica.
Speaker 6:I think it's more come and join us, right? Yes, yeah.
Speaker 3:And in the spaces where we are. So I'm here in the university giving classes, like Angelica, and, of course, when I introduce myself I have some pictures and all of us are there, because today I'm a teacher in the, let's say, post-graduation courses here in Brazil, but I see the same from ever A class with a lot of men. Of course it's important, it's amazing, but we need to bring more women to this group. So this voice, we share it in the business, in the schools, because we know this movement has to be continuous. We will not change the things from one day to another, so it's important to keep the message alive.
Speaker 1:So I think what is very important at this point is to talk about this right, because we talk about how do we get people involved and I want to preface this by saying that also but that women who click you, ladies are incredible, but also internally, within click, you have so much support coming out the way from that as well, and again, don't want to back too many names around, but Sally Jacobs, julianne DiVincenzo you've got Janine Butalizar as well and all these people that are doing an amazing job to give you the platform that you need. And wow, what a platform ladies to have at Click Connect. How excited are you to effectively be taking over the show floor right at some point during the day. It's so exciting. I've got a huge smile on my face because I just know how awesome it's going to be and that we're all going to be able to have a beer together.
Speaker 1:Priscilla, talk to us about how important that is for you, because this is a much bigger presence than you've had previously. How has this happened and what does it mean for you all?
Speaker 3:Yes, I'll let the other friends talk about that, but for me it's really special. As I mentioned, I could never imagine in my dreams to be in a stage like that. And, of course, last year was really amazing the movement, the questions man in the session making questions, because this is important to us too. And this year we are counting the days to be there together.
Speaker 1:Gwen, what about you?
Speaker 5:I definitely am very excited. I think it's going to be an amazing event for how lucky we are to have this forum and this opportunity to connect together and be like the only thing going on and so everybody has a chance to engage, right? I just it's mind-blowing. It's almost difficult to believe. But I will just sort of say that we had ideas and we still do and we still can. But we would love to do more, even at Connect, where, you know, maybe we're having just impromptu meetings or gatherings, let's get a coffee, let's just have a chat. It doesn't have to be, you know, within the context of this session, which is absolutely going to be amazing. But you know, we have a lot of ideas that we just love to hear from others. We'd love to to just let them have an opportunity to, to share you know. So, who knows where it will will eventually lead to. But the fact that it has momentum and support, um, yeah, it is just, it's really awesome and steph for you oh, I am so excited.
Speaker 4:So, um, I was, I was, uh, I was quite shocked that we actually got such a big, big stage and it's just us, right, um, and a little nervous, because you know, you kind of have this dream when you have this idea and then all of a sudden, you know you get this support. And I want to also mention I want to mention chris powell and sarah urbis as well from click, you know, who have just been absolutely phenomenal so this is.
Speaker 4:this is like um, it's kind of a you know, you kind of have this dream. Oh, wouldn't it be great just to have kind of a center stage at click and like do this thing and like really get our voice out. And here we are and we're going to do it. And I I find this really fascinating something that you said, brian, about how men can be challenged on interacting with women. And I've thought a lot about this, because I see this right and I really encourage men to come to Women who Click.
Speaker 4:This isn't just about women coming to Women who Click, because I do think that that is part of and I'm not going to say the problem. I think that's part of the challenge is, like, you know, women can be. You know we're emotional, we're who, we are Right, and the women who click women on this stage are very authentic and we're going to be very authentic. But I think that's a really amazing topic. Like I think you know, women are not threatening. I mean we can be. I think wives can be very threatening. I think there's a lot of discussion that can happen, right, you know, let's open it up.
Speaker 4:I want to see men and women at women who click, because I think it's also about the relationship. I think it's how do we work in the workplace together and how do we do incredible things. So I am so excited and I just thank you to everybody and my challenge that.
Speaker 5:I love that. When somebody says that we're emotional, and I definitely feel like what that means for us is that we have certain traits that are classified as being emotional, but I'm pretty sure that exists on both sides it's just interesting to know which things fit into the you're being emotional bucket and which things do not, and I think I think that's an interesting discussion point. Right, we're emotional because we're passionate or whatever, and but if others have emotion that that, um, that are like not aligned with that it's it's interesting that there's a difference. Right, yeah, they're emotional, but not but it's about characters, guys.
Speaker 6:It's about characters, it's about who you are, it's about how open you are, how you address things and so on, and we just need to respect each other in the most broad way. And, yes, uh, we are different, absolutely, but we have to respect each other in the most broad way, to listen to each other, um, and find out what things are, what issues, what successes, what failures, whatever we can learn from each other, and that's very important, and I I'm very grateful that we have the big podium at click connect this year with three other amazing women, led by julne. I think it's Laura Ashworth. Who else, because I forgot?
Speaker 4:the name Laura is the one that sticks in my mind. Yeah, holly, holly and Emma, emma, emma. Sorry, emma, I'm so sorry. Emma, emma, emma McAllister, yes, yeah, yeah, emma McAllister.
Speaker 6:So we are with seven women on stage prime time between five and six. There are people walking around the public with mics to help Julianne to address the questions, and we have some kind of polling as well. So, yeah, and I think you will find us as well at the booth yeah, happy hour. And you will find us at the at the booth yeah, happy hour. And you will find us at the booth of the Women who Click, where we can help out, and you can recognize us in our black shirts with Click Connect 2025 and the Women who Click logo.
Speaker 1:Well, I think please consider this the first public request for a T-shirt, a pad, of Click Connect 2025.
Speaker 2:You must have drawers still of t-shirts. I absolutely love you.
Speaker 6:Unfortunately not, but we have some at the Women who Click counter.
Speaker 2:This is a super interesting topic again because I think I've worked most of my life in male dominated industry. You know, I started off as a forester. Forestry is in male dominated industry. You know I, I started off as a forester, forestry is very male dominated. Then I moved into a tech business, technology consulting.
Speaker 2:I've been clicking, very male dominated and you know, when you're all guys in a room, there's a, there's a code, you kind of relax a little bit. You're not as guarded. I mean, you know you get the job done, you're professional, of course, but but when a woman, when a lady enters the room, there is a sort of I don't know people, maybe they're a little bit more reserved. They're not when it's all guys in this industry and I hope I'm not speaking like a caveman or a or a primitive person, but there is a um, a bit of a change in tone. And so, first of all, I, I think it sounds like there's some understanding from the ladies that men need to be educated a little bit and maybe you know you don't need to be nervous, you don't need to be, you know we won't be shocked. Just say what you're going to say. Of course, be courteous, be professional, but I think just with your movement and just pushing that line, we're actually going to get a much better outcome for our clients, for the industry, for everybody.
Speaker 1:I think that's very resonant. I think it's amazing. We're almost pulling up to the hour now, so what I want to make sure is we've got time for is just to go around the room one last time to our amazing guests and to give like one last sage piece of advice for anyone who's interested in getting involved in Women who Click. What are the ways that we can do it? Any final messages you want to give Angelica, shall we start with you?
Speaker 6:First of all, the advice that I can give is be proud of who you are and what you are, and, secondly, you can find us on LinkedIn, you can find us at the floor and yeah, well, I'm looking forward to spend time with you, brian, on Monday, and with my girls. I love them awesome stuff Steph for you.
Speaker 4:I think my advice is be authentic. Be yourself. You know a man or woman, you know like it's okay, like we're in a group. We're there together, we're a team and you know, as women who click, we're mentors, we're friends, we're here for everybody and please reach out, become part of this movement. It's really exciting.
Speaker 1:I love that, love that Gwen.
Speaker 5:Yeah, I just want to say that you know everybody's in a different part of their journey. Be open to that, and if you feel like you're sort of at a position where you can share, then we also need that voice as well. Like, be someone that can be an ally, be someone that can be a mentor. I mean, we have room in the group for all voices. So, whether you are looking for allies or you think that that's sort of the next step in your journey, I think, get connected to the movement, because everybody can participate, contribute and add value.
Speaker 1:Amazing and Priscilla, I'll finish off with you.
Speaker 3:Yes. So I want to say that we have a lot to do on this data and AI field, so we need more people with us to make business decisions in a better way. So we need you to get connected with us.
Speaker 1:Absolutely. The messages just resonate so much and I'm sure I see lots of things pinging in the background of my screen. I know that you guys have shared this meeting a few times as well and I can see a lot of things going off. So hopefully this served as an ample sneak preview to the main course that you will get at Click Connect in a few weeks time at Orlando, at Coronado Springs. And you guys, what day are you guys on? Is it the Wednesday?
Speaker 2:Yes, wednesday, yeah, between five and six, and that's on the main stage.
Speaker 6:yes, main theater, main theater main theater.
Speaker 2:I hope it's streamed.
Speaker 1:I think there was at least one year it was streamed, so I'm not sure what was it well, we can all ask that would be awesome the answer is I should just be there, but unfortunately I'm going. Sure what was it?
Speaker 3:Well, we can all ask that would be awesome. Yeah, the answer is, I should just be there but unfortunately I'm going to miss this one.
Speaker 2:But what a fantastic story and I've certainly been inspired and thank you for everything that you're doing to make the industry better, because I hear you loud and clear it's diversity that brings us together and ultimately we get a much better solution. So if we can get more women into the industry, if we can start collaborating and working better as teams, then thank you for everything you're doing we're going to get to a much, much better future.
Speaker 6:Thank you, thank you for Neil, thank you guys, so much fun.
Speaker 1:And just all that remains to say is that, for those that are attending, we will see you in Orlando in a few weeks. And to Angelica, priscilla, gwen and Steph thank you so much for coming on. We will actually see you. One of you. We so much for coming on. We will actually see you. One of you we will see next week for our last edition of the Data Mix before Click Connect, and Angelica will be back with us next week for a slightly different topic. We're going to talk a lot about data literacy and what's happening in her world there, so you don't want to miss that one either. But thank you everyone for joining and to all our guests, and we look forward to seeing you in the next episode of the Data Mix. Thank you very much.
Speaker 2:Thank you all, thanks so much. Thanks, ladies, bye.
